LECEDE Expands U.S. Operations with Houston and Las Vegas Hubs
LECEDE announced on July 8, 2026, the establishment of new offices and warehouses in Houston, Texas, and Las Vegas, Nevada, to bolster its U.S. market presence and customer support.
LECEDE Establishes U.S. Operations in Houston and Las Vegas Shenzhen Lecede Optoelectronics Co., Ltd. (LECEDE) announced on July 8, 2026, the significant expansion of its U.S. footprint with the establishment of new offices and warehouses in Houston, Texas, and Las Vegas, Nevada. This strategic move is part of LECEDE's long-term localization strategy aimed at providing enhanced support and faster deployment for its LED display solutions across the American market. The company plans further regional expansion to better serve its growing customer base in the United States. Addressing Demand for Localized Support The expansion directly addresses the increasing demand for quicker product deployment, localized installation support, readily available technical expertise, and responsive customer service within the U.S. LED display sector. By positioning inventory and support closer to American customers, LECEDE aims to shorten project lead times and improve overall project execution. This initiative is particularly critical as LED displays become more prevalent in retail, entertainment, and commercial applications, where timely and reliable service is paramount. Enhanced Service and Recent Engagements LECEDE's new U.S. facilities will provide localized inventory, installation assistance, and technical expertise. This expansion follows the company's active participation in key industry events, including ISA International Sign Expo 2026, held from April 8-10, and InfoComm 2026, which took place from June 17-19 in Las Vegas. At these shows, LECEDE showcased its Outdoor C Series and COB LED display solutions, engaging with integrators, signage companies, and retail design firms. The company has also demonstrated its commitment to the U.S. market through successful retail partnerships, such as its collaboration with Shoe Palace for LED display upgrades in over 200 store locations nationwide. Commitment to U.S. Market Growth With over 15 years of experience in LED display manufacturing and in-house production capabilities, LECEDE is investing in its U.S. infrastructure to support growth. The company emphasizes its commitment to product quality, evidenced by certifications such as UL, ETL, CE, FCC, and RoHS. LECEDE plans to continue expanding its regional service network and investing in product development to meet the evolving needs of the U.S. market, further solidifying its position as a key provider of LED display solutions.